Mirorly

FAQ

40 honest answers about Mirorly.

No buzzwords, no asterisks, no soft-selling. If we made a feature decision you might disagree with, it's in here. If a constraint of the product is going to surprise you, it's in here. We'd rather you find out before paying than after.

Section 1 of 5

What Mirorly is

The basics — what the product is, who it's for, and how it differs from the tools you might already be considering.

Is this for me?

Probably yes if: you're a manager, founder, team lead, or domain expert tired of vague feedback (or no feedback at all), and you'd rather run a structured 360 round on yourself than wait for HR to schedule one — which, at most small companies, never happens. Probably not if: you're rolling out feedback for a whole organization. Mirorly has no team plan, no admin panel, no HR dashboard, by design. Not sure? Read the rest of this page, or just buy. $99 with a 30-day refund means the worst case is five minutes of exit survey.

Is this for you? — the longer version

What is Mirorly?

A 360-feedback tool built for individual leaders who want to actually grow — managers, founders, experts — not for organizations running performance review cycles at scale. You self-assess against a curated template, send the same template to a few peers or direct reports, and see your view side-by-side with theirs. The development work lives in the gap between your self-view and their view — and that gap is what Mirorly is built to surface clearly.

Read why we built it

What kind of feedback does Mirorly collect?

Leadership feedback — about how you work, not about what you produce. Your decisions, your communication, your patterns under pressure, the behaviours that shape how others experience working with you. Not your output, not your team, not your customers, not your company. Mirorly is built for one specific job: structured, honest feedback on how you show up as a leader (manager, founder, expert), turned into change you can track over time. If you're looking for product feedback, customer surveys, employee engagement software, or 360 reviews you run on your direct reports, this isn't the right tool — and we'd rather you know that before subscribing.

See the full library of templates

Who is Mirorly built for?

Individual managers running their own development loop — first-time managers, founders, department heads, team leads, especially at small companies (10–100 people) without a dedicated HR function. If you're an HR professional looking for a platform to roll out across a thousand employees, Mirorly is not built for you, and we'd rather you know that now.

Read the four-persona breakdown

Is this another HR tool?

No. Mirorly is single-user by design. There is no admin panel, no team plan, no calibration view, no manager-of-managers hierarchy, no rollout dashboard. It's a tool for one person to run their own feedback loop, paid for by that person.

How is Mirorly different from Lattice, 15Five, or Culture Amp?

Those are enterprise platforms designed to be rolled out across an HR-led organization. Mirorly is a single-user tool you buy for yourself. The pricing reflects that ($99/year flat, not per-seat enterprise contracts), and so does the feature scope — no organization-wide dashboards, no calibration meetings, no rollout admin tools. Different product, different buyer, different price point.

How is Mirorly different from Google Forms or SurveyMonkey?

Surveys are the easy part. The hard parts — curated questions calibrated for specific contexts, side-by-side comparison of your self-assessment against aggregated peer responses, tracking what changes round over round, structured templates from research-backed methodology — are what you're paying for. You can build feedback collection in Forms in an afternoon. Rebuilding the templates and the comparison engine is what would take a year.

Why is it called Mirorly?

From mirror — the product holds one up to you, calibrated for who's looking. The double-r isn't a typo; it's part of the name.

When does Mirorly open?

It's open. Pick a template, run it on yourself, send the same template to your team — that whole loop is live. Pricing is $99/year flat; clicking Subscribe takes you to checkout. We're still actively iterating (more templates land in June, side-by-side comparison in July), but the core loop is here today.

Will Mirorly cover other feedback areas besides leadership and management?

Maybe, long-term. Mirorly today is focused on individual development for managers, founders, and senior contributors — leadership-adjacent. Other domains where the same self-then-peer rhythm could work (sales effectiveness, technical mentorship, creative work, even non-work feedback) have come up in conversations, but focus matters more than scope right now. We'd rather make the manager use case excellent than spread thin across five categories — that's a post-PMF consideration, not a pre-PMF one.

Section 2 of 5

How it works

What using Mirorly actually looks like, what your respondents experience, and how the round-by-round mechanics fit together.

What does using Mirorly actually look like?

You pick a template from the Library (calibrated for a specific context — quarterly check-in, post-project, before a 1:1, peer-only, upward, after promotion), answer the questions yourself, generate a link, and send it to anyone whose perspective you want. There's no cap on how many people respond; three to five tends to surface clear patterns without diluting the signal. They answer the same questions about you with no signup required. When responses come in, you see the comparison — what you said about yourself, what they said, where the gaps are. From there you can write an action plan or save patterns to a "what's working" list.

Do my respondents need to sign up for a Mirorly account?

No. Respondents click a link, fill out the questions, submit. No account, no login, no friction — friction kills response rates. They can optionally provide their email if they want to identify themselves; that's their call.

Are responses anonymous?

Your call, when you create the round. You decide whether responses are anonymous (responses aren't linked to a specific person on your end) or named (the respondent identifies themselves). Respondents see clearly which mode the round is in before they start answering.

How long does a typical round take?

For you, on the self-assessment side: fifteen minutes is enough to start, 30–60 if you want to go deep — your call. The template stays open across sessions, so going deep doesn't have to happen in one sitting. For respondents: under 15 minutes. We optimize hard for keeping respondent time low — the longer it takes, the more shallow the answers get.

Can I run multiple rounds on different schedules?

Yes. You can run as many rounds as you want, on whatever cadence makes sense per relationship — an annual anchor with your full peer circle, a quarterly deep-dive on one specific skill, post-project retros with collaborators, semi-annual check-in with your boss. Each round is its own template instance with its own respondents.

How often should I actually run a round? Won't my peers get annoyed?

Mirorly is built for considered, not constant. A natural rhythm for most users is one annual anchor (the broad scan, full peer circle), one deep-dive per quarter (focused on a single skill, same peers or a narrower group), plus one-shots when career moments demand them. The same peers shouldn't see a feedback request from you more than 1-2 times a year — if you're sending weekly, you're using it wrong, and you'll erode the trust that makes responses honest. The templates are grouped in the library by when to use them, not just what they're about, so the cadence is visible at the point of choice.

Won't my team think it's weird that I have a feedback tool and they don't?

Mirorly is a personal practice, not a corporate ritual — the same status as seeing a therapist, working with an executive coach, or reading a leadership book. None of those create friction when the leader uses them solo, because they're not zero-sum: a leader doing the work makes the experience better for everyone around them. The asymmetry (you have the tool, your team doesn't) is actually the feature, not the bug — it's what keeps the feedback honest. A corporate 360 paid for by HR carries the implicit message "the company is grading you," and respondents perform accordingly. Mirorly's $99/year out of your own pocket carries the opposite message: "I'm doing this for myself." That's the framing that earns real answers. Where the asymmetry could go wrong is in HOW you ask — "fill in my feedback tool" sounds performative; "I'm trying to see myself more clearly, would you help me?" doesn't. Mirorly provides a suggested intro message when you generate your share link, designed exactly for this.

Can I see how my answers change over time?

Yes. The dashboard shows results round by round, side-by-side comparison between any two rounds, and deltas across cycles. The change-over-time view is the one most generic survey tools don't do — and it's where compounding self-knowledge actually shows up.

Can I use Mirorly to run feedback across my whole team or all my direct reports?

Mirorly is single-user — it runs your feedback loop, on yourself. There is no team-management view. If what you're trying to do is run a feedback program for ten direct reports, this is not the right tool. If what you're trying to do is run your own development loop and occasionally invite your team to weigh in, this is exactly the right tool.

What languages does Mirorly work in?

English only, for now. The product UI, every template, and the marketing site are all in English. We've considered other languages — Polish, German, Spanish are the obvious next ones — but localizing well means re-calibrating each template against research in that language, not just translating. That's a year-two task, once the English version proves itself with the first wave of users.

Section 3 of 5

Templates and methodology

Where the questions come from, why we don't let you edit them, and why there's no AI summarizing your results.

Where do the templates come from?

We research peer-reviewed sources on motivation, leadership, communication, growth, and feedback — universities, research institutes, organizations publishing in HR, management, leadership, and 360-feedback. AI drafts question candidates from that research; humans review every question for quality, sourcing, and phrasing before publication. AI is not used at runtime — the templates are static, curated once.

Can I edit the templates or write my own questions?

No, at least not in the first version. Templates are closed packs. You pick the one that fits your context, but you don't modify it. The point of curation is calibration; opening it up to free editing dilutes the value of the template. Custom questions are a longer-term consideration, not a first-version feature.

Will I ever be able to create my own template — or share one with other Mirorly users?

Maybe, eventually. The first version keeps templates closed to protect calibration. But the question comes up often enough to answer it directly: self-authored templates, and possibly a community marketplace where users publish templates they've calibrated themselves (with quality review baked in), are on the long-term consideration list. Trigger: once we've seen which contexts users wish the curated library covered. Not promised, not dated — on the table.

How many templates are there?

Twenty at launch, calibrated for different contexts. The Library page has the full list and what each one is for, with citations to the research the questions are grounded in.

What contexts do the templates cover?

The contexts where 360 feedback is actually most useful — quarterly check-in, post-project retrospective, before or after a promotion, peer-only rounds, upward feedback, before a 1:1, the first six months in a new manager role, and several variants calibrated specifically for first-time managers. The Library page lists every template as it goes live.

Why no AI synthesis of my results?

Two reasons. First, AI summarization flattens specifics — and the specifics are usually the actual signal in feedback. "Your team thinks you're a great communicator" is what AI tends to produce; "Maria said you cut her off twice in Tuesday's retro" is what you actually need to read. Second, AI runtime costs would push the price up substantially, and we'd rather hold the line at $99/year. The synthesis we do is statistical — averages, distributions, heatmaps, side-by-side comparisons — not narrative.

Section 4 of 5

Pricing, payment, refund

What it costs, what it doesn't cost, and what happens when you change your mind.

How much does Mirorly cost?

$99 per year, one plan, one user. That's the whole pricing page. Plus VAT or sales tax at checkout where applicable.

Are there discounts, free trials, or free tiers?

No. Same price for everyone, every year. Instead of a free trial, the demo runs the full product on sample data — no signup, no payment, no time limit — so you can try the whole thing before deciding. Combined with the 30-day money-back guarantee, the actual financial risk of buying is essentially zero.

Can I buy Mirorly for my whole team, or get a volume discount for multiple seats?

No team plan, no per-seat pricing, no volume discount. Mirorly is single-user by design — one account per person, one $99/year subscription, owned by the person using it. If five people on your team want to use it, that's five separate $99 subscriptions, each in their own name. Your employer can absolutely reimburse the $99 (many do) and the receipt is invoiceable to a company; the account itself stays yours, and so does the data. The reason we don't sell seats: every time we've seen feedback tools wired into team rollouts, the development conversation gets contaminated by org politics. We'd rather keep this your loop.

What about taxes — VAT, sales tax, GST?

$99 is the net price. Local taxes are added at checkout based on your jurisdiction, handled by LemonSqueezy as our merchant of record. Customers in the EU, US, UK, AU, and most other jurisdictions will see local tax added at the final step of checkout.

What happens if I want a refund?

Full refund within 30 days, no questions asked — except for a five-minute exit survey we ask you to fill in. To start one: sign in to your dashboard → Cancel subscription, or email support@mirorly.com if you can't access your account. The survey is a learning conversation, not a justification — what worked, what didn't, what would have helped. After the survey, the money clears in 2–3 business days. We don't argue with the refund, don't try to "save" the customer with discounts, and don't charge a restocking fee. The five minutes are the only ask.

Will the price ever go up?

Maybe, eventually. Prices generally do over time. If we ever raise it, the pricing page will say so clearly — and we'll communicate the change well before it takes effect.

What payment methods do you accept?

Whatever LemonSqueezy supports at checkout — major credit and debit cards, PayPal, and regional methods depending on your jurisdiction.

Section 5 of 5

Privacy, data, account

Where your data lives, who sees it, and what happens to it under different scenarios.

Where is my data stored?

On Supabase (PostgreSQL), with regions chosen appropriate to your jurisdiction. The full processor list, regional details, and security specifics will be in the privacy policy when the product opens. The principle: your data is yours. We don't sell it, share it, or use it to train models.

Will my employer or HR department see my Mirorly data?

No. Mirorly is your account, paid for by you, with no organization-side dashboard or HR-level visibility. Your employer doesn't have access to your data unless you choose to share specific results manually — for example, taking a screenshot to send to your boss after a round.

What happens to my data if I cancel my subscription?

We'll publish the exact retention window in the privacy policy at product open. The principle: your account stays accessible to you for a reasonable read-only period after cancellation, so you can revisit historical rounds, and after that the data is deleted. Reactivating during the read-only window restores everything.

What happens to my data if Mirorly shuts down?

In the unlikely event Mirorly closes: a minimum of 30 days direct notice from the founder, a prorated refund for the unused portion of your annual subscription, and a one-time data export so you can take your responses with you. This is the one scenario where we commit to providing an export.

Is there a regular data export — PDF, CSV?

Not in the first version. If you need to share specific results outside Mirorly, screenshots work. We chose not to build export early because keeping the loop inside the product is part of how the comparison-over-time piece works. (The shutdown export described above is the exception, and only triggered if Mirorly itself closes.)

Do I need to give respondents my real name?

No. The link you send works regardless of how you identify yourself in the round. If you'd rather send a 360 round under just a first name — or a different display name in some contexts — that works.

What if I have a question that isn't here?

Use the contact form linked in the footer, or email support@mirorly.com directly. For refund or account questions specifically, the exit survey at refund time is its own channel — you don't need to reach out separately first.

Question we didn't answer here?

Send us a quick message and we'll get back to you. If the question is missing here, that's a signal we should fix the FAQ — your nudge helps.